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Webinar: Distracted Driving: The Last Two Seconds of Your Life
December 3, 2015 @ 4:00 pm - 5:00 pmFree
It is well known that distraction is increasingly a problem inside the cabin of the automobile, especially among teens. Studies using an eye tracker at the Arbella Insurance Human Performance Laboratory at the University of Massachusetts Amherst, both on a driving simulator and in the field, show exactly why distraction is such a problem for teens. But they also show that distraction is a problem for experienced middle-aged drivers and for older drivers as well-something that is less well understood. Having documented that distraction is a problem, the next question is whether anything can be done about it. The answer is yes.
Typical solutions include engineering, education, and enforcement. This presentation will highlight work at UMassAmherst that has focused on the development and evaluation of training programs that are designed to improve the hazard anticipation, hazard mitigation, and attention maintenance skills that are most compromised by distraction. An hour’s worth of training has been shown to have benefits that last up to a year for teens and two years for older drivers. The training programs have been implemented by regional and national insurance companies, including Arbella Insurance in Massachusetts and State Farm Insurance in Illinois. If you have teens who are learning to drive, have older parents who are beginning to decline, or are yourself an experienced driver, the information in this presentation could potentially help decrease your crash risk or the crash risk of someone you love.